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Air Mail x Raffles

Art Direction, Content Production, Photography + Videography

THE BRIEF

Commissioned by the Raffles brand team through their US agency, Midnight Sunday, we were brought on to support content capture for a social-led activation in collaboration with AirMail, part of the second chapter of the global campaign, The Butler Did It.

OUR APPROACH

We assembled a team of trusted creatives and coordinated logistics within a tight turnaround to ensure a seamless content production process.

The event took place at the iconic Shreeji Newsagents in Marylebone, a location chosen for its distinctive aesthetic and cultural cachet. We focused on capturing the setting and the campaign’s bold visual identity, delivering a suite of refined assets for use across social media and press.

COLLABORATORS

Agency: Midnight Sunday
Photography + Videography: Beth Squire

Raffles Hotels & Resorts

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